About Us

ISMATIND is an online retail store operated by Elizabethloraine LLC, based in Aurora, Colorado. We sell dish drying racks — that is the only thing we do.

We are a retailer, not a manufacturer. We source, evaluate, and sell. Our job is to find the right rack for real kitchens, and make sure that when something goes wrong with your order, we handle it without making you work for it.

Why we started with dish racks

A kitchen says a lot about a home. Not the expensive appliances or the countertop material — but the small things. Whether the dishes are put away. Whether the counter is clear. Whether the space feels like somewhere people actually cook and gather, or just a room that gets used.

A dish rack sits at the center of that. It is one of the most-used items in a kitchen, and one of the least thought about — until it stops working. Until it rusts. Until water pools on the counter after every wash. Until it is too small to hold everything, so clean dishes stack on top of each other and stay damp.

We started carrying dish racks because the gap between what people need and what most racks deliver is surprisingly large. The right rack is not about aesthetics. It is about having a place where dishes drain properly, where the counter stays manageable, and where the daily rhythm of washing and putting away feels like a small, quiet act of taking care of your home — not a chore that creates another mess.

How we work

We have a long-term partnership with a manufacturer in China. Products are developed and produced based on specifications and requirements we define — including dimensions suited to American kitchen counters, drainage designs that work with standard US sink setups, and materials that hold up under daily household use.

Our US operations team handles online sales, customer service, website management, and order fulfillment. When you place an order on ismatind.com, you are buying from a US-based business. All customer communication, returns, and refunds are handled by our team directly.

Before any rack goes into our catalog, someone on our team has physically evaluated it — checked the wire spacing, tested how the drain spout sits over a sink, looked at the joints where rust typically starts first, and confirmed the dimensions match what will be listed on the product page.

Our supplier holds ISO 9001 quality management certification, ISO 14001 environmental management certification, and ISO 45001 occupational health and safety certification. The certifications below confirm that the products we carry come from a qualified supplier that meets international standards for quality management, environmental responsibility, and workplace safety.

Our team visited the supplier showroom, office, quality control process, and warehouse in person to evaluate products before finalizing our selection.

What we sell and who it is for

We carry 11 dish rack models priced from $25.99 to $49.99, in stainless steel, carbon steel, aluminum, and teak wood. Every model includes a drainboard or drain spout.

The catalog is built around three situations that come up most often in how people actually live with dish racks in the US:

• Small apartments and rentals where the counter is already crowded and a full-size rack simply does not fit. These kitchens need something compact, foldable, or that sits over the sink — and something that looks tidy, because the kitchen is often visible from the living space.
• Households without a dishwasher that hand-wash everything daily. A small rack fills up before the washing is done, which means dishes stack on top of each other and never dry properly. These households need real capacity — a two-tier or extendable rack that handles plates, pots, and cutting boards at the same time.
• Homes with a dishwasher that still hand-wash certain things — nonstick pans, good knives, wooden utensils, insulated water bottles, baby bottles. A smaller countertop rack handles those without dominating the counter.

If you are not sure which rack fits your setup, email us before ordering. We will ask about your counter width and your sink, and point you to the right option.

How we choose what goes in the catalog

We look at a lot of racks. Most of them do not make it in. The ones that do have cleared a set of questions we ask about every product before listing it:

• Does the drainage design move water toward the sink or tray, rather than letting it pool on the rack surface?
• Are the joints and wire connections solid enough to hold up under daily use without the coating wearing through quickly?
• Do the dimensions fit what a real American kitchen counter can accommodate — including smaller apartment kitchens where 20 inches of counter width is already a lot to give up?
• Can the rack be cleaned without fully disassembling it each time?

We also pay close attention to what people complain about after buying dish racks — in Reddit threads, in reviews, in customer emails. The most common frustrations are racks that rust faster than expected, drain spouts that do not reach the sink, and racks marketed as compact that are still too wide for smaller kitchens. We address those directly in how we describe each product, including honest notes about material limitations and what maintenance actually looks like day to day.

Who our customers are

The people who buy from us are not shopping for a design object. They want a dish rack that fits their counter, drains without creating a second mess, and does not become a rust problem or a mold problem within a year of daily use. That includes:

• People in studio apartments or small rentals who need something compact that does not take over the counter or make the kitchen feel smaller
• Households of three or four people who hand-wash everything daily and need a rack that can actually hold a full load
• Home cooks who hand-wash their good pans, cast iron, and knives separately from the dishwasher
• Parents who hand-wash baby bottles and feeding accessories and need a rack that is easy to clean and dry thoroughly
• Anyone who has replaced a dish rack more than once because of rust or mold and wants to make a more informed choice this time

A clean counter after washing up. Dishes in their place. The kitchen ready for the next meal. That is what we are trying to make a little easier.

How we handle orders

We process orders within 1 to 3 business days. Most customers in the contiguous United States receive their order within 5 to 8 business days from the ship date.

If a product arrives damaged or does not match what was described on the product page, we will replace it or issue a refund. Our return and refund policy covers all orders.

We respond to every customer email within 1 business day, Monday through Friday. When you email us, you are talking to someone who knows the products.

Contact and company information

Company: Elizabethloraine LLC
Address: 504 Potomac St, Aurora, CO 80011, United States
Email: support@ismatind.com
Response time: Within 1 business day, Monday through Friday

You can also reach us through our Contact page.